Bobbi Brown Vitamin Enriched Smoothing Serum 30ml

Meet Bobbi Brown Vitamin Enriched Smoothing Serum—a 30 ml2-in-1 smoothing and glow booster crafted to refine texture, brighten the complexion, and prep skin for flawless makeup application. This lightweight formula slips on milky-soft and absorbs quickly, creating a smooth canvas without adding weight.

Fast-absorbing, makeup-ready texture

The serum is engineered to layer beautifully under makeup and sunscreen. Its milky texture melts in effortlessly, leaving skin prepped and ready for a seamless foundation or tinted moisturizer application. Perfect for quick morning routines or busy days when you deserve a polished look with minimal effort.

Active ingredients that make a difference

• Niacinamide (Vitamin B3) helps strengthen the skin barrier, supports hydration, and gradually improves texture and radiance.
• Vitamin C targets dullness to promote a more even, bright-looking complexion over time.
• HydroGlow Fruit Complex and Cactus Flower deliver sustained moisture, contributing to a healthy, luminous glow that lasts.
• Refreshing citrus scent from Grapefruit and Geranium Oils elevates your routine with a rejuvenating pick-me-up.

Why this serum stands out

• 2-in-1 smoothing and glow: not just a primer, but a brightening prep that enhances makeup wearability.
• Long-lasting hydration that doesn’t weigh skin down, making it suitable for all-day wear.
• Versatile for all skin types—dry, oily, or combination—thanks to a light, breathable finish.
• Targets multiple concerns in one step: texture refinement, brightness, and an even tone over time.

How to use

After cleansing, apply 1–2 pumps to clean skin. Gently press into the face until fully absorbed. Follow with your moisturizer and sunscreen in the daytime or layer with serums as part of your routine. For best results, use consistently to enhance brightness and texture over weeks.

Ideal for

Anyone seeking a brightening, smoothing prep that supports makeup wear and delivers a healthy-looking glow—whether you’re prepping for virtual meetings, photo-driven events, or everyday activities. It’s a thoughtful addition to routines aiming to hydrate while achieving a more radiant complexion.